Videoconferencing can have 'environmental benefits'
Using video conferencing technology could help businesses reduce their carbon footprints and save them money in the process, environmental experts say.
The WWF said the practice was one of the simplest ways firms could reduce their own costs while reducing the need to travel via high-emission methods, such as flying.
According to the organisation, aviation is one of the fastest-growing sources of CO2 pollution in the UK, rising by three per cent a year.
WWF head of transport policy Peter Lockley said companies "see video conferencing as a key way of achieving a cut in their business flying and they believe that can be possible".
The organisation commissioned a January survey of business travel practices among FTSE 350 firms.
Figures revealed 62 per cent of companies are already reducing their business travel footprint.
A further nine in ten already think videoconferencing can improve their productivity alongside environmental benefits.
The WWF is the world's largest and most experienced independent conservation organisation working in more than 90 countries.
Article Date: 27 May 2008
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