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The UK's asphalt companies have launched a new carbon offsetting scheme, which, the initiative's organisers claim, is the first of its kind for a whole industry.

Organised by the Mastic Asphalt Council (MAC), the Carbon 100 project will involve contractors, manufacturers and distributors contributing one per cent of material costs, building.co.uk reported.

The money will go towards schemes that aim to reduce energy use, including supporting forestation projects in the UK and providing Kenyans with energy efficient light bulbs.

"While individual companies may have decided to take this route, this is a first for an entire industry," MAC director, John Blowers, told the website.

"I am proud that we have set the standard which will allow our customers to use a product with no discernable carbon footprint."

Last year, UK property management and investment firm British Land announced plans to introduce a carbon offsetting scheme as part of its attempts to achieve carbon neutrality.ADNFCR-1231-ID-18434905-ADNFCR

Article Date: 21 January 2008

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